Our Team

Elizabeth Traub, Emily Otteson, & Scott Cone are a diverse consulting team that bring a combination of skills and experience in helping your company solve your biggest problems in marketing, strategy, and manufacturing systems.

Elizabeth Head shot


Elizabeth launched her consulting career out of her experience and success of having run a business that grew well into the millions before she was 30 years old. Her strategic development of brands within her store got the attention of national brands which grew her experiences building relationships with customers, brand & marketing development, and strategic planning. Elizabeth’s vision and innovation can masterfully and strategically lay out a plan, direction, or design for your projects, campaigns, marketing and special event promotions. Elizabeth resides on a small farm outside of Portland, OR.



Ems new bio

Emily is an accomplished musician.

Emily is an accomplished songwriter, performer, and writer. Her writing helps take Elizabeth Traub Consulting and our clients into creative spaces and places where your customers are hanging out. Emily has added to her resume, writing two jingles she wrote, composed, and sang for Jockey International brand. Working with Grammy winning country artist Reba McEntire,as well as a number of award winning artists . We are now adding jingle writing to our resume of offerings. Emily works hard behind the scenes of every client, campaign, and project we are working on. Writing, editing and creatively adding her own ideas into each project. Emily resides in Nashville, TN.



With Scott Cone “Everything is manufacturing.”

That is how he views the world. Our team has had more opportunities to help put the manufacturing systems in place before the marketing takes place. Scott has a degree in Mechanical Engineering, trained in manufacturing, started and ran 2 successful companies, and thrives on building value additive processes, robust systems and cross functional teams.

Manufacturing is not limited to a factory putting a finished product in the box; quality processes and intuitive systems can be used to create an ambiance for a store, a high quality customer experience, or developing and maintaining a social media marketing campaign.

Scott is skilled in developing effectual processes and systems that produce high quality results. As a natural leader, he partners and trains teams for success in any industry. Scott has worked in FDA and ISO-9001 & 13485 environments, multiple industries, and high-tech manufacturing. Quality producing processes are valued in any industry; and proactive risk driven decisions are a solid choice for any company. Scott resides in the Pacific Northwest with his wife and 3 kids.


Together, Elizabeth, Emily, and Scott can see the direction of marketing, systems, and processes needed to move your company to the next level of growth and success. ETC (elizabeth traub consulting) serves the individual projects as well as long-term strategic planning for their clients in Social Media & new system process & technologies.

Elizabeth is the Creative Marketing Director. Emily is the Editor in Chief. Scott is everything manufacturing, process and system development.  Together we do not just bring the ideas and strategies, but we implement these ideas into your new workflow.



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